Contact:
Jenn Fox, MIO Watches, Marketing Department
VANCOUVER, BC- May 14, 2008, The makers of the world's first watch to take an ECG accurate heart rate monitor without a chest strap, is proud to announce the recent addition to the Eurofit line of heart rate monitor watches. The Eurofit line of watches was released in September 2007. The sleek, Italian design of the Eurofit watches was met with such raving reviews, MIO has decided to expand the product line. MIO is now adding three new watches to the line in June 2008; the Motiva Petite, Drive Petite and the Breeze Petite. These new watches have the same functionalities as the original Eurofit watches but have been redesigned in a sleek new case design making them the most compact heart rate monitor watch on the market.
The Eurofit Petite models are the ultimate fitness tools and are an inexpensive alternative to a personal trainer. By measuring your three key outputs; heart rate, calorie burn and intensity level the Eurofit is a stylish line of watches and fitness tools in one, now made for those with smaller wrists. If you are a fitness enthusiast, active individual or just trying to meet lifestyle or fitness goals this is an ideal product for you.
The Eurofit Petite models are available in a variety of styles and designs. The Eurofit Petite watches are available at Dick's Sporting Goods, Amazon.com or online at www.miowatch.com.
About Physi-Cal Enterprises, makers of MIO Watches
Physi-Cal Enterprises is a pioneer in health and fitness innovation. The company was the founder of the strapless ECG accurate heart rate monitor watches and calorie counter. The company has a dozen watches on the market and now are launching a line of pedometers and timers.
MIO products are available nationwide or online at www.miowatch.com.
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| Attachment | Size |
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| Eurofit Press Release.pdf | 27.55 KB |